One must dash

CLIENT: One must dash
SECTOR: RETAIL, interior accessories
DELIVERABLES: BRANDING, product development, PACKAGING, E-COMMERCE, PHOTO SHOOTs, catalogues, CAMPAIGNs, social MEDIA
PHOTOGRAPHERS: YESHEN VENEMA

ABOUT:
I started the company One must dash Ltd 10 years ago, an interior accessories studio, mostly focusing on Scandinavian monochrome art prints. Following trends but always sticking to the black and white.
One Must Dash has demanded many skills of me - such as developing concepts and collections, designing products, production, leading & planning photo shoots 2 x large location photo shoots a year), online global marketing and taking part in trade shows.
I have directed and managed a talented team, to whom I owe much, as they’ve taken care of my brand and its’ high standards as if it were their very own. I connected and worked with talented outsourced professionals like photographers and stylists whom I still work with.
To start and successfully run a business has given me a broad experience and knowledge of which I get good use of when designing for other businesses.

KEY ACHIEVEMENTS:
• Covering over 150 wholesalers globally.
• Published in the biggest Interior magazines - Elle Decoration, Living Etc, Vogue, HouseBeautiful and Homes and Gardens.
• Achieved highest recognition of the print BLA which is still continually published and seen in interior magazines, blogs, and social media all over the world.