Why do you need branding?

What is branding?
Your brand represents who you are, what you believe in and how you want to be perceived by your audience.
That is why branding is so important to an organisation.
Your brand is what people say about you when you're not in the room.

Why do you need branding?
Predicted growth (celebrating 10 years)
Create a greater sense of brand unity across the business
Recognition, distinct you from others on the market
Outdo competition
Connect emotionally with your audience
Expectations, building trust
Keep the returning customers

Who are you?

What is important to you?